The $361 billion food service industry has finally recovered from the negative impacts affected by the Great Earthquake in 2011. Per capita spending (including company spending) for HRI spending has made a significant contribution to the food service industry’s step by step growth. In addition, increased tourism has also contributed to the re-invigoration of the industry as HRI outlets are offering more international cuisines throughout the market place. Competition remains intense and the sophisticated Japanese consumer continues to demand high quality food products. U.S. suppliers are well positioned to compete in many products categories provided they are willing to adjust to changing market demand.