PURPOSE OF THE GUIDELINES
To ensure that nutrition labelling is effective:
• In providing the consumer with information about a food so that a wise choice of food can be made;
• in providing a means for conveying information of the nutrient content of a food on the label;
• in encouraging the use of sound nutrition principles in the formulation of foods which would benefit public health;
• in providing the opportunity to include supplementary nutrition information on the label.
To ensure that nutrition labelling does not describe a product or present information about it which is in any way false,
misleading, deceptive or insignificant in any manner.
To ensure that no nutrition claim is made without nutrition labelling.