ATO Japan Director and Marketing Specialist Masayuki Otsuka traveled to Aichi and Gifu in Central Japan (Chubu region). The travelers opened the first U.S. menu fair ever conducted in Gifu, which was held at a prestigious hotel surrounded by a famous historic region. The travelers also developed new relationships with executives who represent an organic-oriented regional supermarket, and researched the potential for U.S. food exports with major hotel chains, food service companies and governmental organizations in the region.
