The Chinese market is becoming more attractive to foreign countries. The value of agri-food imports from Canada increased by 11.9% in 2009-2010, rising from US$2.5 billion to US$2.8 billion. Total imports of agri-food products have also increased by 42.2%, rising from US$51.6 billion to US$73.4 billion in 2009-2010.
In 2010, China’s baby food sales value increased by 21.3%, mainly due to the industry’s recovery from the late 2008 milk scandal (milk containing melamine) and consumers’ busier lifestyles.
From June 2010 to June 2011, about 179 of the 262 baby food products launched on the Chinese market were completely new products, making it by far the most popular market for new products in Asia Pacific. Japan saw the second-largest number of new product releases, with 79 during that same time period.
