According to the latest figures released by the United Kingdom (U.K.) Office for National Statistics, the total U.K. population is expected to be upwards of 64 million by 2016. As a whole, the population is also aging as life expectancy increases and birth rates decline. More women are working outside of the home, families are spending less time eating together, and the number of single-person households is increasing. Along with rising prosperity, these trends have led to massive consumer demand for quick, convenient foods that require little preparation.
Across all processed food sectors, variety and convenience are paramount. Individual sub-sectors have emerged to cater to those looking for products described as healthy, of premium quality, organic, children-oriented, or of overall good value.
